About the Technique
Button printing is one of the most accessible and expressive branding techniques. The design is printed in full color on specialized paper or polymer film, laminated for protection, and then pressed into a metal or plastic badge base.
The result is a lightweight, compact and highly visible branding element, designed to communicate identity or message quickly and clearly.
Button badges are widely used for corporate events, brand teams, social campaigns, festivals, promotional activations, conferences and community activities, as they are worn in a prominent, visible place and act as small carriers of brand identity.

Visual Result

The front surface is smooth, glossy or semi-matte depending on the finish.
Colors remain clear, vibrant and well-balanced, while small text and fine elements stay legible even at a small badge diameter.
The back can be fitted with a pin, clip or magnet, depending on how the badge will be worn and on what type of clothing.

The style can be professional and minimal, casual and friendly, or creative and expressive, adapting to the tone and personality of the brand.

When This Technique Works Best

Button printing is ideal when immediate visual recognition is needed.
At corporate events, it helps identify team roles or departments.
In campaigns, badges become symbols of shared message or cause, worn proudly by participants.
At festivals and exhibitions, they act as small souvenirs that extend the memory of the event.

Environmental Aspects

Badges are durable and reusable, which reduces the need for frequent re-production.
Their components (metal, plastic and printed insert) can be separated and recycled when the badge reaches the end of its life.
Their long usage lifecycle makes them a more sustainable option than many short-lived printed materials.

Why Choose GD novelty

At GD novelty, we emphasize both print quality and structural precision.
We ensure clean surfaces, accurate centering of the design, correct curvature and reliable fastening mechanisms.
The final badge appears polished, balanced and professional, becoming a small yet powerful carrier of visibility and brand presence.